Kelly Piquet is a Brazilian model, columnist, public relations professional, and social media personality. She is widely recognized for her work in the fashion industry and Formula One circles. As the daughter of three-time Formula One World Champion Nelson Piquet, she grew up surrounded by international motorsport.
Over the years, Kelly built her own career through modeling, journalism, digital media, and brand partnerships. Her public profile expanded further through her long-term relationship with Formula One World Champion Max Verstappen.
In 2025, the couple welcomed their first child together, bringing even greater public attention to her personal life. Despite her famous family background, Kelly has established an independent career that combines fashion, media, and luxury lifestyle branding.
| Net Worth: | $3 Million |
|---|---|
| Real Name: | Kelly Tamsma Piquet Souto Maior |
| Birth Date: | December 7, 1988 |
| Age (as of 2026): | 37 Years |
| Birth Place: | Homburg, Saarland, Germany |
| Height: | 1.75 m (5 ft 8 in) |
| Parents: | Nelson Piquest and Sylvia Tamsma |
| Boyfriend/Partner: | Max Verstappen |
Early Life
Kelly Tamsma Piquet Souto Maior was born on 7th December, 1988, in Homburg, Saarland, Germany. She spent her childhood in several countries because of her father’s international racing career. During her early years, she lived in France before moving to Brazil when she was around 12 years old.
Later, she relocated to England to continue her education. Growing up in different cultures helped her become fluent in several languages, including Portuguese, English, French, and Spanish. Her international upbringing shaped her global outlook and later supported her work in fashion and communications.
Family & Education
Kelly Piquet comes from one of motorsport’s best-known families. Her father, Nelson Piquet, won the Formula One World Championship in 1981, 1983, and 1987. Her mother, Sylvia Tamsma, is a Dutch model who contributed to Kelly’s early exposure to fashion and international culture.
Kelly has several siblings and half-siblings from her father’s relationships. Among them is Nelson Piquet Jr., who competed in Formula One between 2008 and 2009 before continuing his career in other racing series. Motorsport has remained a central part of Kelly’s life since childhood, influencing many of her personal and professional connections.
Kelly completed much of her schooling in England before moving to the United States for higher education. She attended Marymount Manhattan College in New York City, where she earned a degree in international relations with an emphasis on political science and economics.
While studying, she gained practical experience through internships in the fashion industry. She worked with Vogue Latin America and designer Patricia Field, whose styling work gained worldwide recognition through television and film. These opportunities introduced Kelly to luxury fashion, media, and public relations, laying the foundation for her future career.
Career
Kelly Piquet began her professional career in fashion, working as a stylist, model, and communications specialist. She appeared in campaigns for several fashion and lifestyle brands while building a reputation as an influencer with an international audience. She also worked as a columnist, writing about fashion and lifestyle topics for publications in Brazil.
Her writing reflected her interest in luxury travel, beauty, wellness, and contemporary culture. Kelly Piquet later joined Formula E, where she served in social media and public relations roles. Her responsibilities included digital communications, media relations, and promotional campaigns.
The position combined her communications background with her lifelong connection to motorsport. As social media became increasingly influential, Kelly developed a successful personal brand. She partnered with luxury fashion labels, jewelry companies, beauty brands, and travel businesses.
Her online presence features fashion editorials, behind-the-scenes moments from Formula One weekends, family life, and international travel. Although Kelly is often associated with Formula One because of her family and personal relationships, she has maintained an independent professional identity through modeling, media work, and commercial collaborations.
Personal Life
Kelly previously dated Russian Formula One driver Daniil Kvyat. Their daughter, Penelope Kvyat, was born in July 2019. Following the end of their relationship, Kelly began dating Dutch Formula One driver Max Verstappen in late 2020. The couple publicly confirmed their relationship in early 2021.
Kelly and Verstappen have become one of Formula One’s most followed couples. They regularly appear together during Grand Prix weekends, charity events, and private vacations while maintaining homes in Monaco. In May 2025, the couple welcomed their first child together, daughter Lily Verstappen.
Kelly often shares moments from family life while balancing privacy with her public career. Outside work, Kelly enjoys traveling, fitness, fashion, photography, wellness, and spending time with family. She frequently attends international fashion events and major Formula One races while supporting charitable initiatives related to children and education.
Social Media
Kelly Piquet is most active on Instagram @kellypiquet, where she has approximately 2.5 million followers as of 2026. She shares fashion, Formula One, travel, family moments, and brand collaborations. She also has an official X (formerly Twitter) account, @kellypiquet, though she posts less frequently. Kelly does not have a prominent verified public Facebook page.
Kelly Piquet Net Worth
As of 2026, Kelly Piquet’s estimated net worth is approximately $3 million to $5 million. Since she does not publicly disclose her finances, this figure remains an estimate based on publicly available information. Her income comes from several sources rather than a traditional salary.
Modeling assignments, sponsored social media campaigns, luxury brand partnerships, fashion collaborations, public appearances, and consulting work have all contributed to her earnings. Her previous work in Formula E communications also added professional experience outside influencer marketing.
Kelly continues to work with premium international brands in fashion, jewelry, beauty, and travel. Her strong online following increases her commercial value, allowing her to secure endorsement agreements with luxury companies targeting global audiences.
